Present yourself at northern Germany’s biggest holiday-related trade fair

From 24 to 28 March 2021, REISEN HAMBURG, a leisure world at Hamburg Messe, will again be a major attraction for over 77,000 visitors. Around 770 exhibitors from all around the world await an audience who are keen on travel and have purchasing power.
For many years, REISEN HAMBURG has been the place to be for travel fans looking for new destinations and individualised types of holiday far from the beaten track. As an exhibitor, you will find your offering and expert advice meet with enthusiastic interest.
Present yourself in one of the five large holiday halls, which are divided on a thematic and geographical basis: 

  • three domestic halls for northern Germany, central and north-eastern Germany, and southern Germany
  • two international halls for the rest of Europe and long-haul destinations

REISEN HAMBURG – your successful start to the holiday season.

Book your stand 

Attract customers with money to spend

At REISEN HAMBURG you will meet people from Hamburg, Schleswig-Holstein and Lower Saxony with great purchasing power – and with an above-average desire to travel. The majority of these people take more than two holidays per year lasting more than five days – a luxury which they can afford with a net household income above the national German average.

At the same time, the people who go to REISEN HAMBURG are anything but typical package holiday makers. They set great store by individual choice and like the flexibility of modules which they can mix and match as they please.

Marketing goals within reach

In addition to the routine retail and online business, there are unique opportunities at REISEN HAMBURG to get the season off to a flying start in the following ways:

  • Talking face to face with your target group
  • Recruiting new customers
  • Showing how you compare in the market
  • Raising your profile
  • Increasing your holiday bookings

We also do our bit on the marketing front: we advertise in a broad range of media in the run-up to the event to ensure that your target group is at REISEN HAMBURG.




Your benefits as an exhibitor

More Success

As a marketing and sales instrument, REISEN HAMBURG offers space to cultivate existing contacts and win new customers.

More Audience

As part of an extensive lecture programme, you will have the opportunity to inspire visitors to travel and advise them vis-à-vis you.

More Inspiration

Almost 100 % of visitors use REISEN HAMBURG as a source of inspiration for travel planning.

More Trends

REISEN HAMBURG picks up on trends and presents them in different worlds of experience and with changing themes.

More Communication

We draw attention to REISEN HAMBURG and the supporting programme with extensive marketing and PR activities. We also provide you with online and offline advertising material to promote your trade fair participation.